“Sam and his team worked incredibly hard on Medal of Honor. They handled long leads, national and local media and about 20 events all over the country. They crafted different pitches for each recipient in their specific market to give the local papers a great hook. They covered a lot of ground with events as varied as conferences at the Museum of Flight in Seattle and the World War II Museum in New Orleans to military events at Fort Bragg and Fort Leavenworth to book talks at Tattered Cover in Denver and Olsson’s in Arlington, Virginia. Sam’s prior experience as both a director of publicity for a major trade publisher and a veteran of the armed forces proved invaluable to this project."

“Sam Caggiula was able to secure more publicity for The Way of the Wiseguy than I got for the original publication of Donnie Brasco. Though many of my stories took place in the 1970s and Wiseguy came out long after Donnie Brasco became an international blockbuster movie, Sam made the new book relevant by pitching me as an unorganized crime expert to do commentary on the real mob as opposed to the Hollywood or HBO versions and as the key commentator on the Joey Massino murder trial. He had the vision to get my publisher to move the release date for Wiseguy to sync up with the start of The Sopranos season 4. I must have done 120 radio and Internet interviews that spring. Plus, he got me written up in Time, The New York Times and a long interview with the Associated Press that seemed to run everywhere. Not done there, Sam secured significant roles for me in mob-related documentaries for A&E and National Geographic Channel and made sure they referred back to my book. He’s a great pub man and knows his craft.”

“Sam Caggiula is a valuable resource. He not only gets us the materials we need, but also helps us find the right reasons to do an interview with his guests. Sam has been more to me than just a guy who sends along talking points. He helps me produce a great segment with his guests.”

“As a broadcast veteran of 45 years, including 38 as an anchor in the Philadelphia market, I have a full appreciation for talent, ethics, and hard work. Those three qualities sum up the totality of Sam Caggiula’s work. Publicity and strategic marketing is a field that requires enormous talents and considerable energy. It would be difficult to find anyone with the range and savvy of Sam, and the personality to motivate his department and members of the media.”

“After working with another company unsuccessfully, Excalibur Media really came to the rescue. The aggressive radio and print ads that you put together not only stayed within our budget but, it got the show back on its feet again. Your team's knowledge of the Chicago market and the numerous trips that you made to Chicago were instrumental in turning things around. Excalibur's publicity and marketing efforts worked well in conjunction with the advertising.”

“Thank you for all your hard work, passion and patience on behalf of In Our Own Image and Like a Mighty Stream. Your contributions have not gone unnoticed and are deeply appreciated.”

“If its diligence and creativity you need, Sam Caggiula is your man. He’s the best.”

“Sam spearheaded all publicity projects for The Franklin Mint Museum in promoting our many art exhibitions and collector shows. In addition he raised national and community awareness to our corporate events such as our annual car show attracting over 28,000 people each year. I often thought that after reading one of Sam’s articles, I wanted to attend the event myself. He has a ‘magic pen.’”

“As always it has been a pleasure to work with you.”

“The World’s Greatest Publicist!”